Sponsor the Cyclone

The Cyclone Festival of Cycling has a proud history of household names amongst its sponsors. We are now inviting expressions of interest from potential headline and subsidiary sponsors for the 2021 Festival, the 14th running of the event, which takes place in summer 2021.

We already have an enviable record of delivering great returns for sponsors and can offer you the opportunity to work with a truly broad spectrum of cyclists. Our events range from family rides to elite races, with the historic River Tyne and the beautiful Northumberland Countryside acting as backdrops. Below is some key information for potential sponsors!

Spread the word!
And please forward this email to your contacts, if you think they might be interested in our sponsorship opportunities!

The 2021 Cyclone Festival Weekend

Friday 2 July: THE TYNE 6 BRIDGES FAMILY RIDES
Hundreds of riders of all ages cycle along the Newcastle waterfront of the River Tyne on a fun, traffic-free evening ride.

Saturday 3 July: THE CYCLONE CHALLENGE RIDES
A great gathering of up to 4000 cyclists of all ages and abilities, riding four routes (34, 65, 93 and 108 miles) amid Northumberland’s finest scenery on the county’s quietest and most engaging roads, making this a very special event.

Sunday 4 July: CURLEW CUP & BEAUMONT TROPHY
World and Olympic champions are among 300 plus elite cyclists competing in our flagship races, the men’s Beaumont Trophy and the women’s Curlew Cup - renowned as amongst the toughest races in the sport!

Numbers - Audience & Participation

10,000– registered subscribers to our regular Festival e-newsletters
3000 – Followers of the Festival’s Facebook Page
3500 – Followers on Twitter
1000 - Followers on Instagram
TV - The 2018 races were televised on ITV, the 2019 events on Eurosport
£13m – The Festival’s contribution to NE economy (2007-2016)
£2.5m – Raised for charity in the Challenge Rides (we are not-for-profit)
2.5 million – miles ridden by Cyclone Challenge Riders (2007-2018)
33,000 – participants in the Cyclone Challenge Rides since 2007

Northumberland - a welcoming home for cycling

The whole area becomes a cycling festival for the weekend, with local towns and villages turning out to spectate, support and, in many cases, take part in our events. The Cyclone Festival is a contemporary North-East event like no other, bringing together the beauty and tradition of the area, the fitness and sporting ambition of youthful athletes and the thirst for adventure, fitness and new experiences of the country's rapidly growing cycling public.

Let’s Chat

As well as some outstanding headline sponsorship opportunities, we are also able to offer a number of other co-sponsorship and partnership and product-placement packages.

For an informal chat about the Sponsorship options available.
Call us on 07710 635514
email info@cyclonecycling.com